Made by Maxi

Maxi Hoffmann is the person behind hap. She was born in Karl-Marx-Stadt, now Chemnitz. After having lived in Christchurch (New Zealand), Graz, Amsterdam and London, she ended up in Düsseldorf. During her studies, she specialized in Product Design, which influenced her strongly.

Her will to create physical things directed her in 2017 to a pottery course by Ulrich Schmitz. That was the beginning of something beautiful, and Maxi put all her passion into the creation of ceramics. One year later hap ceramics was founded.

She gradually shifted her focus away from conventional functionality, immersing herself in the exploration of forms, surfaces, and the outer limits of glazes. This approach gives a sculptural essence to her creations, endowing each object with a distinctive character.

There is a reason why Maxi chose pottery. Her mom was a potter in GDR/East Germany owning her own studio. By the time Germany united and people craved after mass-produced products, handmade ceramics were not as valued any more and the pottery shut down. Unfortunately Maxi never learned how to potter in her childhood, but the love for ceramics was always around.

Her mom was the reason why Maxi started pottery and Maxi was the reason why her mom started to potter after 29 years again. In 2018 she opened her new studio in Augustusburg.

But why why why

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